Dynastic Wealth® Financial Wellness Training For Athletes:
Building Sustainable Wealth Beyond the Game
Empower Athletes to Protect Their Earnings, Reduce Financial Stress, and Secure Their Legacy
Are you ready to protect NIL earnings, reduce financial pressure, and help athletes build wealth that lasts beyond their playing years?
Dynastic Wealth® is your solution. Led by ESSENCE magazine contributor and ESSENCE Festival speaker Dr. LaTanya White, this evidence-based financial wellness framework was designed specifically for first-generation wealth creators—including athletes.
We partner with agents, coaches, player development leaders, and NIL collectives to help athletes protect their income, manage survivor’s remorse, and avoid financial exploitation. Our training is culturally relevant, trauma-informed, and designed to address the unique pressures that athletes face when they suddenly become high earners.
Athletes learn how to make smarter money decisions, reduce financial stress, and position themselves—and their families—for long-term success beyond the game.ransfer of knowledge, skills and training.
Expert Guidance Rooted in Research and Practice
Why Athletes Need Dynastic Wealth® Training
Over 44% of student-athletes say they need more resources for financial awareness and literacy (NCAA, 2022). Without the right guidance, many risk poor money management, being financially exploited, and carrying the weight of family financial expectations without a strategy.
Dr. LaTanya White blends rigorous academic research with real-world expertise. As the creator of the Dynastic Wealth® framework—an evidence-based model grounded in wealth transfer and economic mobility—she delivers unmatched insight into helping athletes package, protect and pass down financial wellness.
Our training is equity-focused, targeted, holistic and transformative.
- Equity-Focused: Addresses systemic financial literacy gaps in athlete development.
- Targeted: Specifically designed for athletes navigating NIL, endorsements, and early-career wealth.
- Holistic: Incorporates the five pillars of Dynastic Wealth® (Financial, Spiritual, Knowledge, Intellectual, Relational) for whole athlete development.
- Transformative: Aims to shift mindsets, build capacity, and empower athletes and entertainers to achieve long-term economic prosperity and create legacies that transcend limits.
Choose Dynastic Wealth® Athlete Financial Wellness Training
Our dynamic solutions give athletes the tools to protect their earnings, reduce financial stress, and build wealth that lasts beyond the game. Be part of their legacy by providing:
Confidence-Driven Athlete Development
Financial stress is one of the biggest distractions for athletes, impacting both performance and focus. Over 44% of student-athletes say they need more resources for financial awareness and literacy (NCAA, 2022).
Athlete Financial Wellness™ is a trauma-informed program designed to help athletes protect their NIL earnings, avoid exploitation, and make smarter financial decisions.
Athletes learn how to reduce money stress, build financial confidence, and focus fully on their sport. Programs that invest in athlete financial wellness see improved mental clarity, better on-field performance, and stronger long-term athlete outcomes.
Award-Winning Legacy Development
Many athletes struggle with survivor’s remorse and family financial expectations, risking the wealth they are building. Without a clear strategy, short-term NIL earnings can quickly disappear.
Our program From ATM to Family Architect™ teaches athletes how to manage family financial pressures, set healthy boundaries, and build a legacy plan. Athletes learn to transform NIL income into long-term, sustainable wealth that benefits both their careers and their families.
If you are a coach, player development leader, or NIL collective, you can be the solution that connects athletes to financial confidence, family-focused frameworks, and future-proofed legacies.
Transformative Career & Post-Playing Success
Over 44% of student-athletes report needing more financial resources, leaving them vulnerable to poor money decisions and financial exploitation (NCAA, 2022). Without targeted support, many risk losing their NIL earnings before their playing years are over.
For many athletes, financial stress does not end with their athletic career—it follows them into post-playing life, affecting focus, confidence, and long-term financial security.
The Financially Well, Professionally Strong™ Athlete Edition helps athletes protect earnings, reduce money stress, and build sustainable wealth using the research-based, trauma-informed Dynastic Wealth® framework.
Bring Transformative Training to Your Organization
Empower Athletes Beyond the Game
Dynastic Wealth® training services are ideal for coaches, player development leaders, NIL collectives, and athletic departments committed to helping athletes protect their earnings and build lasting financial confidence. We customize our solutions to address the unique financial pressures athletes face during and after their playing careers.
Be a part of their legacy and help athletes turn short-term earnings into long-term prosperity. Contact us today to explore how Dr. LaTanya White’s research-based guidance and trauma-informed training can equip your athletes to build wealth that lasts beyond the game.
